Green Book Global aims to reach 10,000 destination reviews by the end of August, amplifying “Traveling While Black” experiences
Expedia® is teaming up with Green Book Global, the first and only Black traveler review website mobile app and social media platform, to launch the inaugural Green Book Global Black Travel Review Month (BTRM) initiative. Green Book Global is dedicated to empowering Black travelers through its community-generated “Traveling While Black” reviews, with the aim of increasing representation and equity in travel.
Green Book Global was founded in 2018 to inspire and equip Black travelers to explore the world with peace of mind. Travelers rate locations based on their experience of “Traveling While Black” to help other community members feel safe. Green Book Global also works with destinations to help them become more inclusive. The company is part of Expedia Group’s Open World™ Accelerator program that is designed to advance innovation in the travel industry by helping startups and small and medium businesses (SMBs) fast-track their growth and innovate on Expedia Group’s purpose-built technology platform.
“Diversity and inclusion are essential in the travel industry. The ‘Traveling While Black’ section on the platform gives Black travelers the insight they need to make an informed decision about where they will travel and how they will be treated once they arrive,” said Lawrence Phillips, CEO and founder of Green Book Global.
To kick off BTRM, Expedia and Green Book Global curated a list of top-rated and founder-recommended destinations. “The Traveling While Black” score comprises of the candid experiences of Black travelers and the level of warmth and hospitality they received from locals.
Top-Rated
- Dakar, Senegal | Traveling While Black score: 4.9/5
- Panama City, Panama | Traveling While Black score: 4.9/5
- New Orleans, Louisiana| Traveling While Black score: 4.9/5
- London, England | Traveling While Black score: 4.6/5
- Bahamas | Traveling While Black score: 4.5/5
Founder-Recommended
- Accra, Ghana
- Johannesburg, South Africa
- Portimão, Portugal
- Marrakech, Morocco
- Oak Bluffs, Martha’s Vineyard
To learn more about BTRM and to join the community, please visit https://greenbookglobal.com/black-travel-review-month.